You can browse and buy apps in the App Store on your iPhone, iPad, iPod touch, on your Apple Watch, on your Mac, or on your Apple TV.

Browse and buy

To download and buy apps from the App Store, you need an Apple ID. Your Apple ID is the account that you use to access Apple services. If you use other Apple services like iCloud, sign in to the App Store with the same Apple ID. If you don't have an Apple ID, you can create one.

Browse and download apps to your iPad, iPhone, or iPod touch from the App Store. The App Store has more than one million apps and games for your iOS device. App Store Connect for iOS. Monitor your app’s sales and downloads, reply to App Store Review using Resolution Center, get notified of new reviews, respond to reviews, and more, all on your iOS device. Download on the App Store. App Store Connect API. You can now request access to the new App Store Connect API to automate tasks on App Store Connect. ‎Download apps by Apple, including TestFlight, Beddit (for Model 3.5), Apple Support, and many more.

If you're in the App Store on any of your devices and see the download button near an app, you already bought or downloaded that app. When you tap or click the download button , the app downloads to your device again, but you are not charged again. You can also see a list of apps that you purchased and redownload them.

Learn what payment methods you can use to buy apps and other content. You can also create an Apple ID without a payment method when you download a free app.

1. Tap the App Store app on your Home screen.
2. Browse or search for the app that you want to download, then tap the app.
3. Tap the price or tap Get. You might need to sign in with your Apple ID.
   If you find a game that says Arcade, subscribe to Apple Arcade to play the game.

After your app finishes downloading, you can move it to a different spot on your Home screen. Apps stay up-to-date by default, but you can learn more about updating apps.

You can make additional purchases within some apps. If you set up Family Sharing, you can use Ask to Buy so that kids must get permission before they make in-app purchases. Learn more about in-app purchases.

If an app is sold with an iMessage app or sticker pack, you can open it in Messages.

How to buy apps on your Apple Watch

With watchOS 6, you can download apps directly from the App Store on your Apple Watch. You can also add apps to your Apple Watch from your iPhone.

1. Open the App Store app.
2. Browse or search for the app that you want to download, then tap the app.
3. Tap the price or tap Get. You might need to sign in with your Apple ID.

Apps stay up-to-date by default, but you can learn more about updating apps.

If you set up Family Sharing, you can use Ask to Buy so that kids must get permission before they download an app or make an in-app purchase. Learn more about in-app purchases.

1. Open the App Store.
2. Browse or search for the app that you want to download. Apps for iPhone, iPad, and iPod touch don't always have a version for Mac.
3. Click the app.
   
4. Click the price, then click Buy App. If you don't see a price, click Get, then click Install App. You might need to sign in with your Apple ID. If you find a game that says Arcade, subscribe to Apple Arcade to play the game.

After your app finishes downloading, you can find it and keep it organized in Launchpad. Apps stay up-to-date by default, but you can learn more about updating apps.

You can make additional purchases within some apps. If you set up Family Sharing, you can use Ask to Buy so that kids must get permission before they make in-app purchases. Learn more about in-app purchases.

1. Open the App Store on your Apple TV.
2. Browse or search for the app that you want to download, then select the app.
3. Select the price or select Get. You might need to sign in with your Apple ID.
   If you find a game that says Arcade, subscribe to Apple Arcade to play the game.

After your app finishes downloading, you can move it around on your Home screen. Your apps will update automatically.

You can make additional purchases within some apps. You can use Restrictions to restrict, block, or allow in-app purchases. Learn more about in-app purchases.

The App Store isn’t available on Apple TV (3rd generation or earlier).

Get information about an app

If you want to know specific information about an app, like what languages the app is available in, the app’s file size, or its compatibility with other Apple devices, scroll to the bottom of an app’s page. You might be able to tap some sections to learn more.

You can also contact the app developer for help with an app's functionality.

Get help with billing

• Learn what to do if you see a charge from an app that you don't recognize.
• Learn how to cancel an in-app subscription.
• If you can’t update your apps because your payment method is declined, update or change your payment method.
• If you have another issue with an app, report a problem or contact Apple Support.

Learn more

• If your App Store is missing or you can't find it on your device, you might have parental controls turned on. Adjust your iTunes & App Store Purchases settings and make sure that you choose 'Allow' for the Installing Apps setting.
• Learn what to do if an app unexpectedly quits, stops responding while installing, or won't open.
• Learn what to do if you can't download apps, or if apps get stuck.
• If you want to download apps that are larger than 200 MB over cellular, go to Settings > [your name] > iTunes & App Store, then tap App Downloads and choose the option that you want.
• If you bought part of an apps bundle, the price of the full apps bundle is reduced by the amount you already spent.

Engage with business customers to design and build customized apps that meet the unique needs of their organization. With Apple Business Manager, you can privately and securely distribute to specific partners, clients, franchisees. And now you can also distribute proprietary apps to your internal employees.

How It Works

Businesses that you identify in App Store Connect will see your app and be able to purchase it in the Apps and Books section of Apple Business Manager. You can offer custom apps for free or at any price tier you choose. Identify the businesses who can download your app and set a release date in App Store Connect. They will be able to find your app on Apple Business Manager once it’s published.

Apple App Store Application App

App Store Connect

App Store Connect lets you distribute your app privately in up to 69 countries and regions. Upload your app for review and select the Custom App Distribution option. If your app contains sensitive data, provide sample data and authentication for our review team. Make sure your tax and banking information is set up so that Apple can process payments for you. You’ll also be able to invite testers to beta test your app before distribution.

Apple Business Manager

Organizations can enroll as an Apple Business to purchase and distribute content and automate device deployment using Apple Business Manager. The organizations that you identify can see your app and purchase it in the Content section of Apple Business Manager and seamlessly distribute it through Mobile Device Management. Alternatively, organizations can choose to provide redemption codes to authorized users to download the app on the App Store.

Creating Custom Apps

Apple App Store Application

Designing and developing a custom version of your app for an organization, allows you to maintain the code and retain your intellectual property rights. You can offer:

Apple App Store Application Download

• A tailored look and feel, such as company logo or branding
• Specific functionality for a business process or workflow
• Special configuration for IT environments
• Security features for sensitive or private company data
• Custom features for partners, clients, dealers, or franchises
• Unique features for employees within your organization